This course guides technical managers and business leaders in choosing software solutions tailored to their structure. It analyses in-house development options for SMEs versus outsourcing or using off-the-shelf software. Participants learn to use rapid development methods, from design in Figma to deployment with Wix. The program also covers the importance of Progressive Web Apps (PWAs), multi-screen responsiveness, and the processes of publishing to the Android and Apple app stores as the organization grows.